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How it works

How a single inquiry moves through the system.

01

Visitor opens the chat

On your own website, with your branding — the visitor never notices they’re talking to an external system.

02

Qualifying questions

The AI collects budget, timeline, preferred location, and financing status in a natural conversation.

03

Score & summary

A rule-based algorithm calculates the score — explainable, not guessed. Summary generated for the agent.

04

Handoff to your team

The agent gets a notification with everything they need — lead already in the CRM, ready to act on.

Lead scoring

No black-box score. Every number is explainable.

Timeline urgency25 / 25
Budget match20 / 25
Financing readiness18 / 20
Engagement depth13 / 15
Contact completeness11 / 15
Result
87

Pre-approved financing, clear one-month timeline, complete contact details — call this lead today.